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There’s one handy set of tools we’ve purposely forgotten to focus on in the last few articles, and that’s the Internet. The Internet is a rich resource for gathering information, sharing ideas, even offering performance clips for review.

Frankly the possibilities are endless, but there are some challenges if you’re trying to generate and buzz and build a following. It’s not impossible, but it requires having a clear sense of who you are, what you’re after, and what you want to project. In other words you want to make sure you’re as grounded as possible and have the support of some close critical friends and mentors before you take that quantum leap into taking a few personal megabytes out of cyberspace.

By design not default

Live by design not by default or you may quickly be deleted. Sadly, one of the facts about human nature is that if you mess up or present an inferior product or performance, word spreads faster than if you do a reasonably good job.

That’s why preparation is key, image is critical, and having an unshakable sense of who you are and what you want is mandatory or you’ll likely to get lost, burn out, or be dismissed. How you bounce back or recover can literally make or break your reputation.

Failure is a great learning tool. So don’t be afraid to try new things or to fall short. It happens. You just want to make sure that those steps you take via public performance are confident, well-rehearsed, and what you want to project.

Surf with purpose

In the next few weeks we will take a look at websites, social blogs, promotional sites, and other tools that can help you build a fan base, grow your art, hone your craft and refine your voice.

It’s vital that you soak up and learn as much as you can about singing, the industry, auditioning, finding managers, agents. It’s healthy to follow the careers of artists who inspire you and serve as role models.
Get online. Do research. Be a heart-shaped, wild-minded, soulful sponge and soak up everything you can about what’s out there so that you’re better prepared to make wise choices, smart moves, and build a career that you not only can live with but absolutely love.

Connect the circles

Something to bear in mind as you venture into the realm of creating websites for yourself or your band, building a myspace or facebook presence, or sharing clips on Youtube, you must engage and even expand your circles of connections throughout each process as needed. Maybe you know someone who is heading off to film school or maybe one of your teachers or a neighbor is a natural multimedia geek of some sort. Get them to help you create a technically and artistically sound presentation of yourself.

One of the most encouraging traits of the so called y-generation is its social nature, a genuine willingness to help each other advance. We’ll look at ways for you to use web resources to carve out and light up your own unique space in the bigger, grander design.

We’re all in this together to get better until we’re at our best. They is more than enough room for each of us to grow.

Randy Moomaw

Author Randy Moomaw

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